News
Lakers Name Rohan Ramadas Assistant General Manager
1+ hour, 46+ min ago (209+ words) The Los Angeles Lakers have appointed Rohan Ramadas as assistant general manager, adding another key executive to their front office operations under president of basketball operations Rob Pelinka. The organisation announced the hiring Tuesday, continuing its pattern of front office…...
Lacrosse Australia Appoints The Front Office Agency to Direct Olympic Commercial Strategy
1+ week, 4+ day ago (349+ words) Lacrosse Australia has announced the appointment of Brisbane-based sports consultancy The Front Office Agency (TFOA) to spearhead its commercial strategy and drive corporate partnerships ahead of the sport's historic return at the Los Angeles 2028 Olympic Games. The partnership will focus…...
Netflix Announce NFL Partnership with Landmark Melbourne Game in 2026
2+ week, 3+ day ago (199+ words) Netflix has announced an expansion of its NFL partnership for the 2026 season, highlighted by the broadcast of the first-ever regular season game to be played in Australia. Netflix will broadcast a total of five games globally in 2026, covering key holiday…...
GIANTS Announce New Balance Partnership
2+ week, 6+ day ago (313+ words) The GWS GIANTS have announced an expansion of their commercial relationship with New Balance and Belgravia Sports Apparel, naming the global footwear and apparel brand as the Official On-Field Apparel Partner for the GIANTS AFLW program. The deal also extends…...
Golden State Valkyries Shatter Records with $1 Billion Valuation
3+ week, 2+ day ago (290+ words) The Golden State Valkyries have become the first women's professional sports franchise to reach a USD1 billion (AUD1. 3 billion) valuation, according to CNBC's 2026 WNBA team rankings. The landmark figure represents a 20-fold increase on the USD50 million (AUD69 million) expansion fee paid by owners…...
NFL Legend Joe Montana to Headline Melbourne Event Ahead of MCG Blockbuster
1+ mon, 1+ week ago (247+ words) Joe Montana, the four-time Super Bowl champion and Pro Football Hall of Fame quarterback, will visit Melbourne this September as the headline act for an exclusive speaking tour and lunch. The visit precedes the first-ever NFL regular-season match in Australia,…...
Y Series Named Official Wine Partner for NFL Melbourne Game
1+ mon, 1+ week ago (350+ words) South Australian wine brand Y Series has been confirmed as the Official Wine Sponsor of the National Football League (NFL) in Australia and New Zealand. The multi-year agreement marks the first time the NFL has partnered with a wine brand…...
NFL Confirms First Regular-Season Game in Melbourne Cricket Ground
2+ mon, 6+ day ago (243+ words) The National Football League (NFL) has officially set the date and time for Australia's inaugural regular-season fixture. The Los Angeles Rams will face the San Francisco 49ers at the Melbourne Cricket Ground (MCG) on Friday, 11 September 2026. The game is scheduled for…...
LA28 Unveils "Superbloom" Visual Identity for 2028 Olympic and Paralympic Games
2+ mon, 6+ day ago (344+ words) The LA28 Organising Committee has officially introduced the "Look of the Games," a vibrant visual identity inspired by the California "Superbloom" to anchor the branding for the Los Angeles 2028 Olympic and Paralympic Games. Grounded in the rare natural phenomenon where dormant…...
AAMI Joins Australian Commonwealth Games Team as Official Partner for Glasgow 2026
2+ mon, 6+ day ago (356+ words) The Australian Commonwealth Games Team has officially welcomed AAMI as a Proud Partner, marking the national insurer's inaugural collaboration with Commonwealth Games Australia ahead of the Glasgow 2026 Games. Under the agreement, AAMI will become the primary driver of "Sideline Champions,…...